Birthday blog

It’s our 21st Birthday!

You may have heard or seen on our social media accounts that we are celebrating our 21st birthday this year.

 

That’s twenty-one years of being in the print and creative design industry!

As our 21st birthday is a milestone for our business, we thought we would talk about how Media Village started,

our best moments and what we think will happen before our 22nd birthday.

So let’s take it back to where it all started and talk you through the MV journey…

We managed to catch our very busy MD, Steve Shread, and sat down with him for a chat about all things Media Village!

It is unquestionable that a Navy environment compared to the printing industry has quite a few drastic differences. As Steve, our MD, started as a Electrical Engineer in the Navy, we asked him how and if the Navy prepared him in any way for his role at Media Village.

Steve tells me that

“You are constantly interacting with a huge variety of individuals under hard circumstances.”

This helps you to develop how to live and communicate with many different personalities under any circumstances, no matter how intense the pressure may be.

Steve adds

“This experience naturally made us all born to be in customer service and great at communicating with customers,which has helped us a lot in the print industry.”

As we all know industries change, businesses develop and our overall environment adapts. So my next question to Steve was how has the printing industry changed since he has been part of it.

He proclaimed,

“MASSIVELY!”

“The industry has changed massively, “ he repeated.

Back in 1990, photocopiers and colour printers were seen as a luxury and only printing companies had these, faxing documents and owning a fax machine could make you a lot of money, as it was big business at the time and the first mobile phone was the size of a brick.

As times changed, faxing quickly became a thing of the past and everyone had a coloured printer at the end of their desk alongside with a photocopier in the office.

Steve informed me,

“In order to keep the company relevant with the times and to make sure we provided a service that everyone still valued, we began to expand what we could offer to suit this.”

Additional services such as web design, graphic design and creative marketing were added to our list of services and Media Village grew successfully because of this.

Steve proudly addressed that,

“We are now one of the leading companies in the North West that do everything in house”

From: litho printing, vehicle signage, printing, colour printing, cad scans, mug design, graphic design, photography, web design, email campaigns, content marketing, proof reading and even drone footage the list goes on…

 

After asking Steve to narrow down his most memorable moment at Media Village, I quickly realised that this was a very difficult question. As Steve has had so many memorable moments at Media Village, purchasing new machines is memorable, extending the business is memorable and even gaining a new customer is memorable for Media Village.

But to narrow it down Steve decided that one of his most memorable moments would be when Nick Oakley left the Royal Navy after 25 years of being a Commander of a nuclear submarine to join the Media Village team!

Now that’s commitment.

Now I know this blog is all about the history of Media Village but we always like to look towards the future too.

Before our 22nd birthday, we predict a larger amount of staff, a larger turnover and a cohesive community feel within the new building plans we have.

Steve states,

“All the staff will be together, building a community of creative people closer together with a new impressively designed environment to work in.”

So apart from being the only place in the North West that does everything in house, this is not the only thing that makes the Media Village stand out from the rest.

Steve adds,

“It is also the great quality and the dedication of the staff and directors which is outstanding.” 

This dedication is shown in the quality of our work, the morale of the staff and the recommendations / reviews we receive from customers.

Steve finished the chat with three words that sum up the Media Village

Proactive, Dedicated and Innovative

Not a bad choice at all

Happy 21st Birthday to us!

Schools/ Education blog.

Your school, your brand let’s make it known

Across the country, schools,colleges and other educational institutions are working harder than ever to ensure their quota for new student enrolment is achieved. With a business focus, the difference in revenue for being at full quota or not is massive

Whilst we are aware that there are many elements as to why students and parents alike choose certain schools, we are also aware that a school’s brand and marketing collateral plays a massive part in this decision.

Your school is actually a brand itself

More than ever, schools are now embracing marketing, public relations and realising the impact their brand has on the decision to choose them.

Schools, academies and educational insitutions now need marketing and creative agencies more than ever , to stand out from the large capacity of schools with some areas saturated with competition.

After providing expert marketing, design and print advice for schools across the country for over 20 years, we are well placed to provide comprehensive, tailored, bespoke advice on how to get your school noticed and noticed the right way.

A brand can help build trust

Although branding is typically associated with businesses; branding and creative marketing is exactly what schools need today to stand out. Your school’s brand is your business card/ sales rep to the outside world; it is how you are identified and how you are remembered.

A professional, well-designed school brand can increase enrolments and improve community engagement. When somebody see’s your school colours, logo or marketing collateral we want it to immediately evoke a positive emotion/action towards it.

Showing your unique

Through working with our creative team we have a process set out to differentiate your brand from other schools by incorporating your uniqueness into it; whether that is your history, your grounds, your academic achievements we can make these features stand out.

We don’t just offer a one solution fits all approach. We instead opt for a tailored, unique service. We ask the right questions and ascertain the right information. It’s so important creatively to understand your schools ethos. What do you represent? What would encourage students to choose you?

What is your ethos and values? All is important when creating design and recommending marketing solutions

Promoting your brand well

The capabilities we have at Media Village make it easy for us to produce your educational materials.

We can make sure your brand is successful and meets the public at every point of contact including external signage, websites, prospectus, letterheads, social media, logo design and much more.

Take a look at some of the work we have done here

School branding | Marketing

So what are you waiting for, let’s make your school brand stand out from the rest!

Capture your way to success with our photography

With millions of images being posted on the web daily, your companies’ images need to be the ones to stand out against the rest. It is well known that photography and eye-catching visual content generate more engagement and attention online; as we are a very visual society it is the perfect way to communicate.

The type of image you decided to portray next to your company name, on social media, or your website has the potential to attract new customers or instantly turn them away.

Food Photography | Photography studio

As everyone is aware technology is improving and more and more people now have high quality cameras on their mobile phones.  However, when given the choice of a company that has high quality, professional looking images compared to amateur, pixelated photos that are most likely take on an iPhone, the first company normally always wins.

Using stock imagery free of the internet is now considered the easy, lazy option and in a highly competitive world does not make you stand out. Make the first impression that your customers have of your business the best it possibly can be.

We understand that it is easy to just pull out your iPhone and take a picture of your latest product, or just search for generic stock imagery on the internet to use.

But does this make you stand out?

Or is it just generic and boring?

Customers want personality, they want to get to know the people behind the brand and then they feel like they can add value to you with their service.

By using proffessional photography you are making your customers first impression

the best it possibly can be.

Therefore, by choosing to work with our team of commercial photographers at Media Village, we get to know your company and products on a personal level. This allows us to bring them to life and capture them in exactly the way you want.

We are able to bring your products to our purpose-built studio to prepare and shoot them under studio lighting conditions that will ensure that the quality of the images is unsurpassed. The images that we supply will, not only be suitable for use on the web, but will also be of sufficient high resolution that they can be enlarged to many times their size.

We think about the relationship between your content, your imagery, your brand, its narrative and your customers before we even press a button on the camera.

When you hire a professional photogrpaher you are investing in 1000s of hours of developing skills and expertise, photography also relies on the quality of your kit( camera, lenses, lighting) which has a lot to do with the outcome of the photos.

At Media Village we have a purpose built photography studio with all the latest photography equipment that enables us to get the perfect picture for our clients.

So why not pop down to the studio, enjoy a coffee and let the team at Media Village work their magic.

Download our free photography guide here

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